Animal Nitrate released in 1992 by English britpop founders Suede , has an intriguing video which reflects the zeitgeist of the early 90's.The connotations and subliminal messages portrayed in the video are very subtle ,however have a massive impact on the audience. The video's main focus is on Suede's lead singer Brett Anderson , who's androgynous style and beliefs are reflected with his feminine dancing and costume choice .The main purpose of the video was to challenge the government and the majority of the UK's rational views on homosexuality,bisexuality and taboo in the early 90's.Due to the video being referred to as 'outrageous' by the majority of the UK citizens ,the video was banned in a few countries including the UK , as it featured two men kissing in the original take, which was considered inappropriate. The video also features a pig in a suit, which is said to represent John Major and the other high members of Parliament at the time , as they were considered by Brett (lead singer) as 'ignorant snobs'. Brett continuously torments the pig in suit throughout the video in both a violent and in a seductive way, to make a bold statement ,as Brett believed everyone should be able to happy with who they are and express it , even if you are constantly in the media spotlight. Shortly before the video was released , Suede's gay drummer Simon Gilbert voiced his views on homosexuality in the house of commons.He managed to bring the legal age of homosexuality down from 21 to 18 and the video is a also a celebration of that significant event in the UK.
The song title is a reference to the inhalant drug Amyl Nitrate which was popular within the gay community of London during the 90's , for reasons I will not go into. The video was desrcibed by Chris Jones off the BBC as ,''Despite its punning title it’s a thrill-seeking slice of cynicism that perfectly summed up what it was like to be young and chemically imbalanced in the nation’s capital at the time''.
The video appeals to me a great deal , due to the fact that nothing had been made quite like this before Suede and argueably after them. What makes it unique is that it is more of a statement than a fancy production, which has inspired me to create a music video with a statement or message , rather than a meaningless scenario.
An ethusiastic start Jono. To up your grade it would be a good idea to link this music video to Goodwin's theory of music videos. Have you identified a possible track to promote. I like the graphics on your blog.
An interesting commentary particularly regarding the ideology implied in the music video. This artist hasn't quite got the outrageous theatricality of Freddie Mercury but nevertheless the video includes some interesting iconography. Again as suggested in June link any analysis to Goodwin's theory, particularly the representation of the artist, and how genre is communicated within the mise-en-scene.
An ethusiastic start Jono. To up your grade it would be a good idea to link this music video to Goodwin's theory of music videos. Have you identified a possible track to promote.
ReplyDeleteI like the graphics on your blog.
An interesting commentary particularly regarding the ideology implied in the music video. This artist hasn't quite got the outrageous theatricality of Freddie Mercury but nevertheless the video includes some interesting iconography. Again as suggested in June link any analysis to Goodwin's theory, particularly the representation of the artist, and how genre is communicated within the mise-en-scene.
ReplyDelete